Whoever photographs your work determines the clients you attract.
It all begins as an idea. The client’s idea. It is going to take time working closely with them to interpret, design, pass and build, the idea. The architect’s website is the first door clients explore to start this complex design relationship. Architects know to choose their photographer very carefully! If the mood and the images on their website do not suit a perspective client’s idea. They will keep looking; after all it is their idea.